Our material commitment

Better by
design.

Thoughtfully developed products that aim to reduce long-term waste without compromising softness, strength or performance.

A sustainably managed tree plantation

Biodegradable products

Plant-based fibres.
Less persistent waste.

Moon Pie Enterprises develops wipes and dry paper products made from biodegradable, plant-based fibres and formulated without plastics. These materials are designed to break down more readily after use, helping reduce reliance on fossil-fuel-derived materials.

Plastic-free wipes

Natural fibre construction helps reduce plastic pollution and long-lasting waste in landfill and waterways.

Made for performance

Responsible material choices should still deliver the softness, strength and dependability people expect.

Evidence-led claims

Our flushable ranges reference recognised testing and standards on their dedicated product pages.